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At PatientNex, we understand that specialists require more than basic marketing. Patients searching for hepatology care are anxious, vulnerable, and looking for absolute clarity before they trust a doctor. That is why our strategies for high-risk medical fields focus on accuracy, reassurance, and credible representation. We build digital systems that simplify decisions, reduce fear, and highlight a doctor’s true expertise with precision and empathy.
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Dr. Saurabh Argal is one of Delhi’s most respected Hepatogastroenterologists and Liver Transplant Specialists. He has over 13 years of experience and advanced training from some of India’s most prestigious institutions. Dr. Saurabh Argal is known for his expertise in therapeutic endoscopic procedures, complex liver disease management, and transplant care. He currently practices at Manipal Hospitals, Delhi, where he provides specialised treatment for fatty liver disease, alcoholic liver disease, gastric ulcers, pancreatitis, biliary disorders, and advanced endoscopic procedures such as ERCP, polypectomy, and variceal banding.
Despite his clinical excellence and strong offline reputation, Dr. Argal’s digital footprint did not reflect the extent of his expertise. Patients frequently expressed that they could not find reliable information about him online, and some even hesitated to book appointments because his online presence was scattered, minimal, or outdated.
This created a credibility gap which is exceptionally risky for a specialist handling high-risk liver and GI cases. That’s where our partnership began.
Before reaching out to PatientNex, Dr. Argal faced multiple digital roadblocks:
1. No Website or Centralised Online Identity
There was no professional website that presented his expertise, procedures, clinical experience, or treatment success. It made it hard for patients to verify authenticity.
2. Almost Zero Online Visibility
Search results for hepatologists in Delhi were dominated by competitors. Patients searching “best liver specialist in Delhi” could not find him at all.
3. No Social Media Presence
He had no platform to educate patients, share updates, or build trust in high-knowledge areas like liver transplant and GI diseases.
4. Outdated Digital Mentions
Scattered, incomplete, or incorrect listings existed online. All this resulted in confusion about his clinic details, consultation hours, and procedures offered.
Overall, Dr. Argal had outstanding medical expertise but no digital foundation to support the patient journey.
We began by understanding Dr. Argal’s practice in detail. His work is highly specialised, so we first studied how liver patients search online, the symptoms they look up, and the reassurance they expect before choosing a hepatologist. We also assessed his missing digital foundation.
With this clarity, we built a tailored digital system designed entirely around his niche, goals, and patient expectations. Every strategy was customised for his field and crafted to strengthen trust at every step. We focused on presenting his expertise with accuracy, building comfort through clear communication, and shaping a digital presence that reflected the same care he offers in person. Our approach was simple — create a system where patients could find him easily, understand him comfortably, and choose him confidently.
Since there was no website, we built a complete digital foundation from zero.
We created:
We also implemented:
Our SEO work included:
The doctor had no social presence, so we built everything from scratch by:
This helped patients feel informed and less anxious before reaching out.
To ensure no inquiry was missed, we built a structured lead pipeline. We set up:
This system improved both response speed and conversion quality.
While SEO built long-term authority, paid ads accelerated initial visibility. We used:
This created a steady flow of both urgent and planned consultations.
We monitored progress across 3 months, 6 months, and 12+ months.
After 3 Months:
After 6 Months:
After 12 Months and Beyond
1. Website Design & Content Development
2. SEO (Complete Suite)
3. Lead Management & CRM Setup
4. PPC Advertising
5. Social Media Setup & Content
Our partnership with Dr. Saurabh Argal helped transform his online identity from nearly invisible to highly sought-after. Through structured SEO, a strong website, thoughtful content, lead management, and targeted PPC — we built a digital ecosystem that reflects his true expertise.
Each strategy was designed to improve discoverability, simplify patient decision-making, and build long-term trust in a sensitive field where credibility matters deeply. At PatientNex, we don’t follow generic marketing templates. We create healthcare-specific systems that align with what modern patients expect and what top specialists deserve.
If you’re ready to build a strong digital presence and attract the patients who need your expertise most — we’re here to help.
