Transforming Dr Meets Clinic into a Multi-City Brand

Transforming Dr. Meet’s Clinic Into a Trusted Multi-City Brand

At PatientNex, we believe every successful digital transformation begins with understanding the people behind a clinic. Our work gains direction and purpose when we know their values, their vision, and the experience they want patients to have. Once we understand that foundation, we translate it into a digital identity that feels clear, credible, and aligned with who they are. Every element we create is shaped to reflect the doctor’s voice and the clinic’s philosophy with accuracy and warmth.

For Dr. Meet’s Clinic, this meant building an online presence that carried the same reassurance, professionalism, and patient-first commitment they deliver in person.

$9

Cost Per Ads Appointment

94%

Increase In Organic Traffic

About Dr. Meet’s Clinic

Founded by Dr. Matganjan Dwivedi and Dr. Babita Dwivedi, Dr. Meet’s Clinic began in Indore with a vision to provide advanced Trichology and Cosmetic Dermatology care that restores confidence and enhances wellness. Known for their patient-first approach and commitment to visible results, the doctors wanted their clinic to reflect the same professionalism and trust online that it delivered in person.

When they first approached PatientNex, Dr. Meet’s Clinic had no website, no social media presence, and no structured online visibility. Every new patient came through word-of-mouth. The doctors knew it was time to expand their reach and connect with more patients searching for quality hair and skin treatments online.

That’s where our partnership began — and three years later, the journey continues to define one of the most inspiring digital success stories in Central India.

Challenges

Before working with us, Dr. Meet’s Clinic faced several key challenges that limited growth:

No digital presence : The clinic had no website, no online appointment system, and no presence on social media
Low visibility in local searches : Patients couldn’t find the clinic online, resulting in missed leads.
No structured brand identity : No consistent communication style or patient engagement strategy.
Dependence on walk-ins and referrals : Growth was steady but limited by local word-of-mouth.

Their goal was simple yet ambitious — to build a strong online identity, attract consistent patient inquiries, and establish themselves as the region’s most trusted Trichology and Cosmetic care brand.

Solution

Our collaboration began with a detailed consultation where we studied their services, patient demographics, and long-term growth goals. Based on that, PatientNex designed a full-scale digital roadmap to build their presence from the ground up and continuously evolve it over time.

The first step was to design and develop a modern, conversion-focused website that reflected their care philosophy and professionalism.

Built a responsive, SEO-optimised website with service pages tailored to patient intent.
Added integrated forms, WhatsApp chat, and click-to-call features to simplify inquiries.
Added integrated forms, WhatsApp chat, and click-to-call features to simplify inquiries.
Ensured each page was optimised for both search and user experience.

The website became the foundation for all future campaigns — a credible digital front door for both new and returning patients.

Once the website launched, we created their social media identity across Instagram and Facebook.

Developed a cohesive visual identity using brand-specific colours and tone.
Designed posts that educated patients about treatments while keeping engagement warm and relatable.
Ran regular awareness and testimonial campaigns that increased organic engagement by 2x within six months and 10x within the first year.
Maintained ongoing monthly social strategy to adapt to seasonal trends — promoting hair and skin care services based on time of year (e.g., monsoon hair care, winter skin hydration).

This consistent approach positioned their doctors not just as service providers but as trusted voices in their specialty.

To strengthen organic growth, we implemented an ongoing monthly SEO plan that included:

Keyword research focused on Indore and later Bhopal.
Monthly blogs on high-intent topics like hair loss prevention, acne care, and PRP treatment.
Continuous on-page and off-page optimisation, technical fixes, and backlink building.
Integration of schema markup to improve visibility in Google’s local and organic results.

Within six months, the clinic achieved first-page rankings for 12+ targeted keywords and maintained them consistently over time.

We launched Google Ads and Meta Ads campaigns with conversion-focused strategies.

Created service-specific landing pages for hair, skin, and cosmetic treatments.
Conducted A/B testing for ad creatives and call-to-action messaging.
Optimised targeting based on local search trends and seasonality.
Monitored cost-per-lead (CPL) performance weekly, bringing it down by 42% within four months.

These campaigns not only generated consistent leads, but also built awareness for brand-new patients searching for trusted specialists nearby.

Trust plays a major role in healthcare decisions. To strengthen brand credibility:

This visual storytelling approach increased retention, boosted credibility, and encouraged more appointment requests.

Impact

Over the course of our three-year partnership, Dr. Meet’s Clinic has achieved sustained digital growth and measurable business results:

+2900% increase in organic website traffic through continuous SEO optimisation.
+1500% increase in patient inquiries within the first year; ongoing monthly campaigns maintain steady lead flow.
42% reduction in cost per lead (CPL) after ad testing and audience refinement.
Improved average rating to 4.9 stars, with over 300+ verified Google reviews.
Top 3 rankings for location-based keywords such as “Best Hair Clinic in Indore” and “Skin Doctor in Bhopal.”
Seasonal growth tracking: Winter skincare campaigns saw 35% more engagement, while summer hair restoration ads produced 22% higher conversions.
Expansion milestones: Strong digital visibility and lead flow supported the launch of the Bhopal branch, followed by other regional growth initiatives.

Our medical website services are designed to fit each practice size and speciality. We tailor medical website services for dermatology, orthopaedics, dentistry, cardiology, and more.

Services Delivered

From having no online presence to becoming a leading multi-location clinic, Dr. Meet’s Clinic has grown into a trusted name synonymous with quality and confidence. Our partnership with them reflects what true digital transformation in healthcare looks like — measured, consistent, and meaningful.

We didn’t just build a website and social presence; we built an entire digital identity that continues to evolve with time. Every month, we refine, optimise, and expand — ensuring their visibility translates into sustained patient growth.

At PatientNex, we believe results should never stop at visibility. For us, success means helping clinics like Dr. Meet’s continuously grow, adapt, and inspire trust across every digital touchpoint.

If your clinic is ready to turn online presence into measurable growth, let’s build your success story next.